Ford achieves record-breaking SUV sales in Europe, 21 per cent growth in 2018

Ford’s SUVs achieved a new record in Europe. Sales of the Ford EcoSport, Kuga and Edge reached nearly 259,200 year to date through the end of November, making 2018 Ford’s best-ever year for SUV sales in the region with one month still to go.

Ford’s SUV market share has continued to grow in 2018 for the third year in a row, and SUVs now account for more than one in five Ford vehicles sold in Europe.

Ford SUV sales from January through November 2018 increased 21 per cent compared with the first 11 months of 2017 and passed the quarter-million marker for the first time.

Ford’s SUV growth is fuelled by best-ever sales for both the compact Ford EcoSport, with sales up 105 per cent year to date compared with January through November last year, and mid-sized Ford Kuga, which saw sales grow 27 per cent compared with January through November last year.

Ford has sold more than 104,600 EcoSport SUVs to customers in Europe so far in 2018 and more than 145,300 Ford Kuga SUVs.

Ford also has sold more than 34,000 Edge SUVs to customers across Europe since its launch in 2016.