Dacia tops one million vehicles sold in France since 2005

Dacia has just registered its 1,000,000th vehicle in France since the brand’s launch in June 2005.The Dacia brand continues its success story by registering its millionth vehicle in France since its launch, becoming a key player in the market.

Damien Delcloque, Dacia France Brand Director, said: “This milestone of one million Dacia vehicles in France in less than 13 years confirms the brand’s position as a key player in the French automotive market, of which it has been in 5th place for the last 5 years, mainly targeting private customers. The relevant positioning of the brand, in line with customers’ expectations, still offers good prospects for growth.”

Less than thirteen years after the brand’s arrival in France, Dacia has sold one million vehicles.

2017 was another record year with 119,357 VP + LCV registrations (+6.5%), with Dacia ranked 5th in the automotive market. For the first time in its history, the brand was number three in sales to private customers in France. Sandero, its best-seller, is still the French’s favourite car for the second year in a row.

Sandero was in 2017 the best-selling passenger car to private customers with 51,982 units.