Nokian Tyres appoints Susanna Tusa as lead of the Romania factory project

Susanna Tusa has been appointed General Director and Vice President of Nokian Tyres Romania Operations. She will also lead the Romania factory project. Nokian Tyres broke ground for the world’s first zero CO2 emission tire factory in the city of Oradea this spring. The factory is scheduled to produce the first tires in the second half of 2024, and commercial tire production is set to start in early 2025. The factory will employ some 550 people.

Susanna Tusa has had a long career with Nokian Tyres. Between 2008 and 2020 she acted as Group General Counsel, after which she was responsible for global supply chain purchases. From 2022, she has been responsible for initiating the passenger car tire contract manufacturing including partner selection and handling the agreement negotiations. As the General Director of Romania operations and lead of the Romania factory project, from the beginning of September her responsibilities include establishing Nokian Tyres’ operations in Romania as well as leading the local management group and the factory building project. Her location will be Oradea, Romania.

Nokian Tyres has started recruitment in Oradea and in the surrounding Bihor County area. During 2023 recruitment will focus on white collar employees, recruitment for production staff will begin in the first half of 2024. The total headcount of the Romanian factory will be about 550 people.