LEKTRI.CO: Sales of EV chargers have tripled over the past year
LEKTRI.CO, local provider of solutions for electric mobility, recorded a turnover of around 6.1 million RON in 2023, up from 2.1 million RON the previous year. At the same time, the company sold more than 3,000 electric chargers, three times compared to 2022. For the current year, LEKTRI.CO aims to launch a new innovative product and expand its presence in the DACH region.
The largest sales were recorded in France, Romania, Italy and Ireland, the four countries accumulating approx. 95 percent of the total volume traded; Romania accumulated approx. one third of the total.
“For the current year, the financial forecasts are optimistic and ambitious. We are confident that the initiatives undertaken will lead us to robust financial growth compared to the previous year. In the long term, our major goal is to strengthen our leadership position in our field by providing high quality products and an exceptional shopping experience. We make every effort to continuously adapt to market changes and evolving customer needs. At the same time, we are dedicated to investing in new technologies and strategic partnerships, to improve our offer and accelerate growth on the global market”, said Claudiu Suma, CEO of LEKTRI.CO.
In 2024, the company wants to launch a new three-phase product, which will integrate state-of-the-art technology and will be designed to be compatible with any photovoltaic system. At the same time, LEKTRI.CO focuses in 2024 on expanding its presence in the DACH region (Germany, Austria and Switzerland), which involves strengthening relations with local partners, expanding the distribution network and adapting products and solutions to the specific requirements of the respective markets.
According to company representatives, the profile of the buyer of charging stations for electric vehicles has evolved considerably over the past three years. If in 2020 most buyers were early adopters and technology enthusiasts, from the urban environment, with high incomes and a strong interest in sustainability, today there is a much more diverse range of customers, including suburban families, small and medium-sized companies or corporations which are expanding their sustainability initiatives.